Rap Off Burning Planet Alternate Logo
Mustard NFT example
11 days 'til mint

Mint is Open

Introducing the Rap Off generative art collection. The “Fridge” is the first drop of a 2-part limited edition 10,000 piece NFT collection. It features 5,000 digital collectibles showcasing 3 characters from our genesis cartoon: Ketchup, Mustard and Butter (free the homie).

Enter the fridge, buy the groceries.
Create the show with us.
Own a piece of the world.
Meet the Characters

Fridge

Characters

Mustard
In a fridge full of off-brand condiments & try hards, mustard is calm, cool and collected. Considered a young OG among his peers, he carries that vibe with him from the studio to the ring. From bottom shelf to top tier, the come up is real.

Mustard

2400 / 5000
In a fridge full of off-brand condiments & try hards, mustard is calm, cool and collected. Considered a young OG among his peers, he carries that vibe with him from the studio to the ring. From bottom shelf to top tier, the come up is real.
  • Authenticity
  • Talks Spicy
  • Rebuttals
  • Wordplay
  • Schemes
  • Composure
  • Bar Heavy
Character Traits:
Background
17
Background Extras
11
Skin
21
Clothing/Accessories
18
Eyes + Nose
23
Mouth
13
Top
10
Foreground
6
Total Traits   119
Ketchup
In heinz-sight… Going through some thangs as a young packet made ketchup the beast he is today. He channels his anger & pain to create one of the most intense & unbeatable styles seen in the fridge.

Ketchup

2400 / 5000
In heinz-sight… Going through some thangs as a young packet made ketchup the beast he is today. He channels his anger & pain to create one of the most intense & unbeatable styles seen in the fridge.
  • Lyrical
  • Aggression
  • Flow
  • Unorthodox
  • Freestyle
  • Hothead
Character Traits:
Background
18
Background Extras
11
Skin
19
Clothing/Accessories
18
Eyes + Nose
22
Mouth
12
Top
10
Foreground
7
Total Traits   117
Butter
Free butter! One of the realest left in the fridge, butter has been locked up in the box for a minute. Guess he really lives what he raps. When it’s real, you can tell…

Butter

200 / 5000
Free butter! One of the realest left in the fridge, butter has been locked up in the box for a minute. Guess he really lives what he raps. When it’s real, you can tell…
  • Punches
  • Believability
  • Real Talk 3rds
  • Gun Bars
  • Angles
  • Highly Respected
  • 3x Coty
Character Traits:
Background
14
Background Extras
12
Skin
7
Clothing/Accessories
6
Eyes + Nose
10
Mouth
5
Top
7
Foreground
3
Total Traits   64
Fridge roadmap freezer temperature  control graphic
Fridge roadmap freezer temperature  knob graphic
Open hand graphicClosed hand graphic

The Roadmap

Cartoon 1: Mustard Freestyle

IRL Battle Rap Event 1: LA (4/3)

Free admission + exclusive VOD for collectors

Cartoon 2: Bored Ape vs Cryptopunk

VOD collector exclusive

Cartoon 3: Dog Freestyle

Early sneak peak for collectors

IRL Battle Rap Event 2

Collectors get free admission + PPV free

Cartoon 4: Peanut Butter vs Jelly

Collectors get free PPV/VOD

Collectors Welcome-Listed for The Alley 5K Mint

The Alley 5K Mint Goes Live

Check out the Alley Roadmap here (coming soon).

Exclusive Merch Drop for Holders

Based on character you collect

Rap Off, the Series: Pilot Episode Production

Opportunity for community participation, writers room + cameos

The Team